Advertising and Promotion : An Integrated Marketing Communications Perspective, Belch, George E. and Belch, Michael A., 0073381098

Advertising and Promotion : An Integrated Marketing Communications Perspective by Belch, George E. and Belch, Michael A. textbook for rent

Hardcover 864 pages
Publisher: McGraw-Hill School Education Group; 8 edition (07/01/2008)
Authors: Belch, George E. and Belch, Michael A.
ISBN-10: 0073381098
ISBN-13: 9780073381091
You can buy this book from Amazon.com.

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