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Business Today 9780130912633

Business Today | 10th Edition

ISBN-10: 0130912638
ISBN-13: 9780130912633
AUTHOR:
PUBLISHER: Prentice Hall PTR
Also available at Amazon.com
Note: Not guaranteed to come with supplemental materials (access codes, CDs, DVDs)
Product Description: For Introduction to Business courses. This best-selling text presents a balanced view of business-the strengths, weaknesses, successes, failures, problems, and challenges. Business Today is highly respected for its up-to-date, real-life examples, its in-depth coverage, and its lively, conversational writing style. Students not only read about business but also experience it firsthand in every chapter through a variety of highly involving activities. With its vast array of features, the text makes concepts come to life and prepares students for obtaining and pursuing satisfying business careers. *Keeping Current Using The Wall Street Journal- Students are asked to choose an article they are interested in and are provided a structure for analyzing the article in the context of the material covered in the chapter. A Web-based component is also included. *Exploring the Best of the Web exercises. Three per chapter; positioned when they relate to the chapter material and then followed up with hands-on activities at the end of the chapter. - Students who complete these exercises will learn how to use the Internet proficiently and productively.

Additional Details


PUBLICATION DATE:
PAGES: 672
CATEGORY: Business & Economics
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