Cabildeo / Lobbying 9789681860660

Cabildeo / Lobbying

ISBN-10: 9681860667
ISBN-13: 9789681860660
AUTHOR:
PUBLISHER: Noriega Editores
Also available at Amazon.com
Note: Not guaranteed to come with supplemental materials (access codes, CDs, DVDs)
Product Description: Por definición, el cabildeo o lobbying es una actividad política utilizada para informar a personas o instituciones cuyo poder de decisión o presión puede afectar la actividad de una empresa pública, privada o comunidad en general, con el propósito de persuadirlas para que consideren o apoyen los argumentos o puntos de vista de los mismos en torno a un asunto controversial. En otras palabras, el cabildeo es una actividad sistemática que busca influir en las personas involucradas en la toma de decisiones (cámara de diputados o senadores) para el caso de los órganos de gobierno, o (consejo de administración o junta de accionistas) para el caso de la empresa e instituciones privadas. El cabildeo es un proceso que se lleva a cabo en tres etapas. La primera es la recopilación y sistematización de la información, e inicia con la definición del problema, a través de esta primera etapa se establece el objetivo a conseguir, mismo que puede consistir por ejemplo, en la derogación de una medida, en la promoción de una iniciativa para la modificación de alguna ley o reglamento, o en que una iniciativa de modificación a una ley sea rechazada por los legisladores, basándose en las implicaciones que ésta tendría para un sector determinado y finalmente para la propia comunidad. Esta obra aborda en particular el tema de las coaliciones, la cual se ha constituido como una técnica de cabildeo dominante, para tratar este tema la obra ha sido dividida en dos grandes apartados, el primero consiste en documentar, medir y explicar las condiciones en las cuales surgen las coaliciones de intereses organizados, dentro y entre los sectores involucrados con las políticas públicas, así como a través de las diferentes etapas del proceso de diseño y elaboraciones de estas. El segundo es demostrar que los vínculos institucionales proporcionan ventajas sustantivas para las organizaciones que desean coordinar su acción política con otras organizaciones, y que aquellas que no tienen vínculos institucionales con otras organizaciones encuentran necesario crear nuevos vínculos conductuales: las coaliciones. A lo largo de esta obra se presentan los componentes específicos sobre el estudio de las coaliciones, desde su metodología de investigación, estudios de campo mediante entrevistas y cuestionarios, modelos explicativos sobre las condiciones en las que se realizan las coaliciones, como son los aspectos institucionales hasta manejo de conflicto y actividades concretas de las organizaciones en el escenario político.

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PAGES: 236
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