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Principles of Agribusiness Management 9781577662679

Principles of Agribusiness Management | 3rd Edition

ISBN-10: 1577662679
ISBN-13: 9781577662679
AUTHOR:
PUBLISHER: Waveland Press, Incorporated
Also available at Amazon.com
Note: Not guaranteed to come with supplemental materials (access codes, CDs, DVDs)
Product Description: "A comprehensive, straightforward presentation, the substantially revised Third Edition of Principles of Agribusiness Management Places the evolving agri-food system in a global perspective for agribusiness students, non-majors, and working professionals. The authors present topics in a logical sequence built around the four functions of management - planning, organizing, controlling, and directing. Everything a manager does is related to efficiently, effectively maximizing long-term profits by profitably satisfying customers' needs. This theme unifies the text, making it easier for students to build, relate, and integrate all the material presented and to leave the course with a workable approach to agribusiness management in the twenty-first century." "A step-by-step approach with many worked examples emphasizes the application of basic, practical business management skills in marketing, demand analysis, forecasting, production, finance, leadership, and human resource management. Cases promote active and collaborative learning that engages students' minds. Well-organized chapters clearly list learning objectives and chapter highlights; each chapter includes a chapter quiz and a full set of PowerPoint slides for instructor use."--BOOK JACKET.Title Summary field provided by Blackwell North America, Inc. All Rights Reserved

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PUBLICATION DATE:
326
CATEGORY: Business & Economics
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